Research Methods - MedPanel

A solution for every need

MedPanel offers the traditional research modalities, including surveys, in-depth interviews, online focus groups and live events, as well as advanced analytics such as conjoints, perceptual mapping, and message testing.

What differentiates us

MedPanel is unique among full-service market research providers in also offering online panel discussions (both live and asynchronous) as a research methodology, which can have many advantages over traditional in-person focus groups and live meetings.

Based on your business objectives, our research team will work with you to recommend the best research design to capture the insights you need. Simply contact us to review multiple options to meet your research needs and budget.


Examples of Your Research Needs                

In-depth interviews

Online Panel

Quantitative Solutions

Drug Development

- Drug development guidance and clinical trial design testing

- Determining market size and share

- Forecast and valuation testing for business development

- Quantify impact of brand attributes on rates of adoption

Launch Planning

- Message and concept testing

- Understanding barriers to purchase/prescribing

- Payer acceptance

- Determine optimal price points

- Patient Journey

- Customer Experience

Product Management

- Exploring opportunities for label expansions and reformulation

- Tracking satisfaction, perception, and other performance indicators

- Determine Sales Force and detailing effectiveness