Radiation Therapy: Intensity-Modulated Market Assessment
A Panel Discussion Among Ten Radiation Oncologists.
Study Description and Objectives
To engage a panel of radiation oncologists in order to understand how specific manufacturers (Varian, TomoTherapy, Elekta, Accuray) compare in the intensity-modulated radiation therapy (IMRT) and stereotactic markets. Specifically:
§ Understand current use of IMRT and stereotactic radiosurgery.
§ Identify the major players and most important attributes involved in decisions regarding the purchase of equipment for IMRT and stereotactic radiosurgery.
§ Determine the barriers and facilitators to using IMRT and stereotactic radiosurgery, and how companies can better serve these markets with products and/or services.
§ Estimate trends in use and market dynamics over the next 1-3 years.
§ Compare Cyberknife (Accuray – stereotactic radiosurgery) to Hi Art (TomoTherapy - IMRT).
o Impact of reimbursement differences
o Perception of market positioning
o Interchangeability of these two products
Companies and Products Mentioned in This Report
|
Company |
Ticker Symbol |
Product(s) |
|
Varian Medical Systems |
VAR |
SmartBeam IMRT; Trilogy |
|
Accuray |
ARAY |
CyberKnife® |
|
TomoTherapy |
TTPY |
TomoTherapy® Hi Art® |
|
Siemens Corporation |
SI |
|
|
Elekta |
Elekta B |
Elekta Synergy® |
Inclusion Criteria
|
Inclusion Criteria
|
§ 10 board-certified radiation oncology § U.S. based § 2 to 30 years of experience § Work in an academic or large hospital setting § High volume of patients receiving IMRT |
Hospitals Represented
§ New Jersey Medical School – University Hospital Cancer Center, NJ
§ University of Pennsylvania, PA
§ Temple University Hospital, PA
§ Ironwood Cancer and Research Center, AZ
§
§ Mercy Hospital, FL
§ University of California San Francisco, CA
§ Dana-Farber Cancer Institute/Brigham & Women's Hospital, MA
§ Texas Cancer Clinic, TX
§ Community Cancer Center, FL
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