Negative Pressure Wound Therapy Market Evaluation
A Survey of Twenty General Surgeons and Forty-Five Wound Care Nurses
Price $2500
Deliverable: Survey with key findings.
Study Description:
|
Topic |
Negative pressure wound therapy market outlook |
|
Respondent Type |
Surgeons and nurses |
|
Specialties Covered |
General surgery and wound care |
|
Region |
United States Only |
|
Methodology |
Online survey, self-administered via a Panel Intelligence website Duration: 15 minutes Size: 65 respondents Fielding Dates: December 4, 2007 to December 12, 2007 |
Objectives:
To assess the impact of Smith and Nephew�s re-release of Blue Sky�s product on the negative wound care space.
� Test awareness and satisfaction with current products in the market.
� Rate perceptions of companies in the space.
� Rate sales forces of companies.
� Determine product attributes of greatest interest to users.
� Allocate current and future use by product.
� Re-allocate following presentation of a new product profile.
� Allocate current and future use (as percentage of eligible cases).
Companies and Products Mentioned in This Report:
|
Company |
Ticker Symbol |
Product(s) |
|
Kinetic Concepts Inc. (KCI) |
KCI |
V.A.C. Therapy |
|
Medela |
N/A |
Invia Healing System |
|
Smith and Nephew |
SNN |
Versatile 1 System |
Inclusion Criteria and Respondent Demographics:
|
Inclusion Criteria
|
� Surgeons and wound care nurses � Between 2 and 30 years since training � Spend at least 75% of professional time in clinical practice � Ordered or implemented negative wound care pressure therapy (NWPT) at least 10 times over the past 12 months |
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