• Understand the market for microarray systems
• Identify the typical laboratory environment for microarray analysis
• Assess current uses and potential future uses of microarrays and microarray instruments
• Understand the factors involved in the purchasing decision for microarrays
• Evaluate other technologies used in laboratories with microarrays
• Elicit lab directors’ opinions of manufacturers of microarrays
• Clarify reasons for the recent market shift in microarray systems

Products Highlighted:

• Microarrays
• Microarray instruments

Topics:

• Respondent background information
• The use of current microarray products
• Physician perceptions of the manufacturers of microarrays
• Reasons for the recent microarray market shift

Screening Criteria:

• The total sample comprises 54 laboratory directors
• Be familiar with either Affymetrix or Illumina
• Make decisions regarding the purchase of microarrays