Insomnia: Therapeutic Trends in Managed Care
March 2007
Deliverable: PowerPoint Presentation
Project Objectives:
Panel Intelligence engaged a panel of experts to understand current and future market for insomnia therapeutics in a amanaged care setting. Additionally;
§ Determine current status of insomnia therapeutics
§ Identify changes to warning labels
§ Explore impact of generic Ambien
Companies and Products Mentioned in This Report:
|
Company |
Ticker Symbol |
Product (s) |
|
Sanofi Aventis |
SNY |
Ambien® (zolpidem tartrate), AmbienCR™ (zolpidem tartrate, extended release) |
|
Sepracor |
SEPR |
Lunesta® (eszopiclone),
|
|
King Pharmaceuticals |
KG |
Sonata® (zaleplon)
|
|
Takeda Pharmaceuticals |
Rozerem™ (ramelteon)
|
Inclusion Criteria and Respondent Demographics:
n 51 Medical or Pharmacy Directors for a managed care organization (MCO)
n MCO has a pharmacy benefit
n Make formulary and purchasing decisions regarding pharmaceutical products
Topics Covered:
§ Insomnia on formulary and coverage by brand
§ Changes in formulary status
§ Co-payments by formulary tiers
§ Reactions to label change
§ Expected formulary changes and status of generic Ambien
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