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External Defibrillators:  Market Evaluation

Two Panel Discussions

Panel A: Four Pre-hospital ED Users (Paramedics)

Panel B: Four In-hospital ED Users (ER and CCU Physicians)

January, 2008

 

Deliverable: Discussion with key findings.

Study Description and Objectives:

Panel Intelligence engaged users of external defibrillators (EDs) including paramedics, emergency room physicians, and coronary care unit (CCU) physicians in an online panel discussion. The primary objective was to understand the current use of external defibrillators and the overall marketplace.  Specifically to;

§    Understand current use of EDs.

§    Uncover the features that differentiate one ED from another.

§    Compare Zoll’s external defibrillators to those of Physio-Control and Philips.

§    Review how ED vendor choice is determined.

§    Discuss the impact of the halt of Physio-Control’s products on the utilization of their equipment.

§    Review other products from Zoll Medical Corporation.

§    Identify differences between the pre-hospital and in-hospital ED markets.

Companies Mentioned in This Report:

Company

Ticker Symbol

Zoll Medical Corporation   

ZOLL

Physio-Control

 

Philips

 PHG

Inclusion Criteria:

Inclusion Criteria

 

§    US-based

§    Training and board-certified/licensed in their respective field

§    2- 30 years of experience post-training

§    From academic medical centers and community hospitals

§    Uses EDs from Zoll Medical Corporation, Physio-Control, or Philips

§    Has a role in the selection of EDs for their institution/organization

§    Request disclosure of past and current consulting relationships

 Panelists and Demographics:

Panel

Institution/Practice Name

State

Pre-hospital Panel A

Carter County EMS

TN

Pre-hospital Panel A

Empress Ambulance

NY

Pre-hospital Panel A

Franklin County Public Safety

VA

Pre-hospital Panel A

Guilford County Emergency Services

NC

In-hospital Panel B

Brigham and Women's Hospital

MA

In-hospital Panel B

Madison Emergency Physicians

WI

In-hospital Panel B

Tyler Memorial Hospital

PA

In-hospital Panel B

University of California at Davis

CA

 

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