MEDPANEL OFFERS ROBUST RESEARCH WITH PAYER COMMUNITY
CAMBRIDGE, MASS - November 30, 2009 – MedPanel, LLC, is pleased to announce expanded capabilities for market research with decision makers on new drugs and medical devices within payer organizations. For 10 years, MedPanel has provided actionable market intelligence in the form of primary research from clinicians and other healthcare professionals. MedPanel has, over the last few years, significantly expanded its access to medical directors and pharmacy directors in payer organizations. With this expanded access in combination with its unique online discussion platform, MedPanel is in a position to offer its clients robust, rich research from the key decision makers in payer organizations.
MedPanel has built a community of several thousand medical directors and pharmacy directors from hundreds of payer organizations throughout the United States, including regional and national organizations covering as many as 8 million lives, as well as for-profit and not-for-profit entities alike. In offering these decision makers the chance to provide their perspective and knowledge through its safe, compliant, and convenient online discussion platform, MedPanel now offers the opportunity to acquire actionable and insightful perspective across the market from the true decision makers on whether a new drug will be placed on formulary, what kind of reimbursement treatment a medical device can expect, and what issues and hurdles need to be addressed to assure the most favorable payment treatment for a new technology.
"Using our qualitative research platform which uniquely enables payer executives to feel comfortable sharing their insights and combining it with the large community of decision makers we’ve aggregated, MedPanel can deliver fast, highly targeted, and reliable qualitative research reflecting the voice of the payer. We have executed many such assignments and are excited to provide an additional value added service to the life science industry," said Janet Bernard, Vice President for Community at MedPanel.
About MedPanel
MedPanel, LLC, based in Cambridge, Mass., provides primary market research to corporate and financial clients in the healthcare industry. Our seasoned research staff understands the unique complexities of each industry, as well as the types of decisions our clients need to support. As a research partner, we work closely with our clients to identify objectives, recruit experts, elicit information, and synthesize results. Our domain expertise, global network of experts, and proven online methods all combine to help our clients make better decisions.
Contact at MedPanel:
Howard Brick
Chief Executive Officer, Director
Howard.brick@medpanel.com
617-532-5710
